British design. Spirit of Japan. Superdry sunglass essentials have you covered!
Affordably priced, effortlessly cool. Whatever your summer has in-store, Superdry’s eyewear has you covered for all the new trends in 2018.
Superdry is an exciting contemporary brand which focuses on high-quality products that fuse vintage Americana and Japanese-inspired graphics with a British style. Such distinctiveness has gained the brand exclusive appeal as well as an international celebrity following.
With an expanded range and an increased customer demographic, Superdry has become one of the world’s leading international fashion brand, covering even more global locations year-on-year – 600points of sale. 55 countries.
The target age group of 16-40 helps build Superdry’s impressive social media tribe. Facebook – 2 million. Instagram – 290k. Twitter - 90k.
Superdry’s obsession with quality carries through into men’s and women’s British-designed eyewear. The signatures of Superdry are, Japanese kanji graphics, a bold use of logo and fluro orange – find it in temples and bright revo lenses. Achieve off-duty style, perfect for the beach, city hangouts or festival season, whenever the sun is out!
Superdry is regularly featured throughout the world’s corporate and fashion press, television, film and music industries. Superdry eyewear makes a fresh entrance each season with new campaign imagery featuring the latest high-fashion models wearing Superdry’s premium sunglass collection.